PROJECT BACKGROUND

The Ontario Electrical League recently celebrated their 100th anniversary. To celebrate such a milestone, they wanted to make a big impact at their annual Electrical Industry Conference as well as increase event awareness and attendance.

Ontario Electrical League Background 1
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SOLUTION

TDG developed a 100th-anniversary logo and branding to use to celebrate the occasion. We created a range of videos to be played both leading up to and at the conference itself including a 100-year history, through the decades, a conference welcome video, a conference recap to show at the event, testimonials, and a very cool electric home animation showing electrical developments through the decades. We also created a 100th-anniversary special edition of Dialogue magazine and crafted a range of event materials such as signage, backdrops, name tags, sponsorship packages, and press releases.

RESULTS

The strong overarching theme within the event materials and branding led to high attendance at the event - an excellent celebration of this special anniversary that we were thrilled to be a part of.

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