Helping people enter the skilled trades is what Support Ontario Youth does. Creating emotional connections, engaging content and impactful web design is what we do. The SOY website features functionality that allows apprentices to apply, donors to provide financial support, all in a vibrant design that catches the attention of the audience.Visit Website
Operating in an environment where your success depends on the generosity of others means that your brand really needs to stand out. Your target needs to connect with you quickly, understanding your cause and the impact you make. The challenge was to create pull up banners that broke through the clutter and had strong, hard hitting messaging that people could connect with.
Having consistent branding across all marketing materials produced is key to having strong brand recognition. After building equity in digital materials, the strategy was to continue that with print and expand the reach of the organization. With strategic thinking and exciting design work, we developed a series of print tools that help to attract those who are most likely to make an impact on Support Ontario Youth.
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