The holiday season is just around the corner, and for businesses, that means one thing: opportunity! But with so many brands competing for attention, it’s easy to feel overwhelmed. Don’t worry. With a little planning and smart strategy, you’ll be set up for a strong ‘most wonderful’ time of the year. Here’s how we recommend getting ready.

Ever wonder what goes into the little images, carousels, and graphics that pop up on your feed every week? Behind every social post is a carefully orchestrated (and occasionally caffeine-fueled) workflow that keeps the feeds we manage fresh, engaging, and on-brand.

When most people think about branding, they picture logos, colours, or maybe even a catchy tagline. Fonts don’t usually top the list. But they should.

Our entire team works remotely, so we’ve had to figure out how to stay healthy, connected, and productive while working from home. The good news? With a few simple habits, you can keep your workday running smoothly, and maybe even have a little fun while you’re at it.

When it comes to design, not everyone needs a five-course meal every time. Sometimes, a solid recipe and a few prepped ingredients are exactly what you need to get the job done…AKA tools like Canva. But when it’s time to impress, whether it’s a rebrand, a campaign launch, or something that needs to look just right in print and online, there’s no substitute for a professional designer.

Whether you're snapping a photo, filming a video, or levelling up your brand content, these beginner-friendly tips can help you create visuals that actually connect.

A logo can turn heads. A tagline might be catchy. But it’s a brand’s voice that keeps people listening. It’s how you talk, the way you joke (or don’t), and how you show up in people’s feeds, inboxes, and imaginations. 

AI can do a lot these days. It can write product descriptions, generate images, respond to emails, and even come up with a haiku or two. (We asked. Trust us, it wasn’t great.) AI is a tool. A smart one, yes. But it’s not a marketing agency substitute.

Digital advertising offers a way to do just that, by placing your message in front of people while they’re browsing, searching, or scrolling online.

Instead of juggling marketing tasks yourself or relying on a small in-house team, working with an agency gives you access to a full crew of experts who know how to get results. Here’s why partnering with a team like TDG Marketing can make all the difference.

Here are ten simple (but not always easy) steps to establish and strengthen your brand’s digital footprint.

But even well-intended designs can fall short if common mistakes get in the way. Here’s what holds good design back from being truly great.

As 2024 comes to a close, it feels like we blinked and the year flew by. If we had to sum up the past 12 months in one word, it would be busy — or maybe caffeinated.

Social media has evolved far beyond just sharing selfies or holiday snapshots—it's now the beating heart of modern marketing.

This content isn't just trendy; it's a game-changer for businesses looking to engage their audience and build meaningful connections

Creating an inclusive website isn't just about ticking boxes—it's about fostering connections, enhancing usability, and ensuring your content is available to everyone.

Here's a closer look at how to approach editing with a professional touch, using practical steps and tools while staying grounded in the essentials.

We pride ourselves on crafting captivating visual content that aligns with our clients' brand and vision. One of the key players behind this creative magic is Dakota Fortier, our in-house motion graphics and editing expert. Here's a look at Dakota's unique process for bringing video content to life.

At TDG Marketing, our culture is something we're incredibly proud of. It's what sets us apart and drives the success of our team and our clients.

Let's walk through the essential steps of crafting an email marketing campaign that not only grabs attention but also delivers results.

In the world of graphic design, creating a visually stunning piece is more than just about aesthetics; it's about conveying a message that resonates.

Effective SEO doesn't have to be a dry, technical grind. With the right approach, it can be as fun and exciting as seeing your website climb the ranks.

At TDG Marketing, we excel in creating tailored content for a variety of specialized industries. Our expertise spans many sectors, allowing us to craft compelling copy that resonates with target audiences and drives results.

Whether you're a beginner or looking to refine your skills, these five basic principles of photography will set you on the path to capturing beautiful, professional-quality photos.

When used effectively, hashtags can transform your social media strategy, making your content more discoverable and connecting you with a broader audience. Here's how to harness the power of hashtags to boost your brand's online presence.

During March and April 2024, we embarked on an experimental project to better our TikTok presence by upping our posts to three times a day on weekdays.

Andrew is relatively new to our team but definitely not new to the industry. He has already made a huge impact on our video department and the team as a whole. Let's get to know him a bit better.

Let's take a closer look at how we've tackled the hurdles and capitalized on the advantages of remote work.

Let's get to know Jess a little better and find out what a typical day on Team TDG looks like for her.

Curious what a day in the life of Stephen looks like on team TDG? Let's find out:

Cultivating a positive online reputation, particularly through platforms like Google Reviews, is pivotal for businesses aiming to thrive in the digital age.

Step into the world of TDG Marketing through the eyes of our Junior Graphic Design Intern, Tricia Almeida.

We understand the importance of utilizing cutting-edge tools to streamline our processes and deliver exceptional results for our clients.

Unlock the insights and vision of our President, Mandy English-Parry, in an exclusive interview with Made in CA.

But what exactly are backlinks, and why are they crucial for your website's ranking on search engine results pages (SERPs)?

We're thrilled to shine a spotlight on Michael, an incredible Account Manager who plays a pivotal role in keeping our clients connected and satisfied with our services…

In today's digital age, connecting with your audience is more critical than ever for the success of your business.

Here's a glimpse into what we're doing to ensure our team feels supported, connected, and uplifted during these winter months.

Today, we sit down with Mandy to explore her journey with TDG and the exciting path she envisions for the future.

We asked Dakota what it's like to be a part of team TDG. Let's get to know him better and find out what a day in his life is like.

Social media isn't just for memes and cat videos; it's a dynamic marketing frontier.

With the advancements in artificial intelligence (AI), businesses now have a helpful tool at their disposal to streamline the content creation process.

As we bid farewell to 2023, at TDG Marketing, we are proudly reflecting on a year filled with growth, innovation, and team accomplishments.

Your website is often the first interaction potential clients have with your business. It's not just a virtual storefront; it's your brand's identity in the online world.

SEO strategies can broadly be categorized into two camps: Black Hat and White Hat. Each approach comes with its own set of tactics, advantages, and risks.

Today, we turn the spotlight onto one of our invaluable team members who has been weaving magic into designs for the past year and a half with us.

In the cutthroat world of digital marketing, businesses are constantly on the lookout for innovative strategies to capture the attention and loyalty of their target audience.

It's Artificial Intelligence, better known as AI…but with all the extra help AI gives us, we think it deserves a name…so we call her Ali.

In today's digital age, having a strong online presence is vital for any business.

Copywriting is often misunderstood as simply putting words on paper, but at TDG Marketing, we know it's much more.

Social media has become an integral part of our daily lives and has revolutionized how we connect, communicate, and do business.

In the dynamic world of social media, staying ahead of the curve is essential for businesses aiming to capture their target audience's attention.

Graphic design is an integral part of marketing, and beyond the realm of "pretty pictures" lies a plethora of skills, knowledge, and expertise that graphic designers possess.

A website is one of the most important tools you have. Our comprehensive web design process involves steps that leverage our team's expertise to help tell your story in a digital landscape.

With a passion for telling clients' stories, Carli enjoys working behind the scenes and values her role within our ever-growing and evolving team.

At TDG, excellence is our guiding principle, and we leave no stone unturned in our pursuit of efficiency and innovation.

In the most recent months, TDG Marketing has seen a lot of growth, not just in clients, but our team really stepped things up and brought our work to a whole new level.

As a creative problem solver and dedicated account lead, Alexis is a valuable asset to the TDG team. Alexis expertly walks the line between creativity and strategy.

It's that time again when we get to shout out the amazing people on the TDG team who push the boundaries of our creativity, finding ways to make our client's visions a reality.

Trying to stay on top of the ever-changing landscape of social media trends can be overwhelming. With the right resources, your online presence can be an effective tool.

"Welcome to TDG Marketing, a creative agency where we tell our client's stories and get their brands noticed. You may be asking yourself; how does the magic happen?"

Doesn't it seem like every month, there is a new social platform everyone is buzzing about?  It can be overwhelming to figure out what social platforms to focus on. 

Let's face it…our world has changed over the past few years. We certainly have. When the COVID-19 pandemic hit in 2019, TDG went digital with the rest of the world.

With all the conflicting opinions and “expert advice” coming at us, it can be a challenge to separate fact from fiction when it comes to crafting a solid marketing plan.

Our company name is TDG Marketing...but we also offer advertising services. So, what is the difference between the two? Let's take a deeper dive to understand the difference.

We recognize the power of having women in all areas of our business, from graphics to copywriting, account management, and leadership.

The marketing industry has a reputation for being fast-paced. While the fast-paced part is true, at TDG Marketing, one of our core values is having a healthy work/life balance.

After over twenty years, we are excited to announce that our Founder, President, and awe-inspiring marketing guru, Barry English, is officially steering a new course - Retirement!

Every website has a unique goal to achieve and therefore will be laid out differently. Here are some of the key features that every homepage should have:

At its core, marketing is the same today as it has always been. It's about connecting a product or service to the right audience and making an emotional connection that drives action.

Your logo is your visual identity. Its importance in the creation of your brand and the success of your business or organization is inexplicable.

As another year is coming to an end, it's the perfect time to think back on the many successes we have seen as a team of passionate marketing professionals.